India has Added 268.9 Million New Internet Users Since 2014: Adobe


India accounted for more than half of the 500-million new internet users globally who have come on board in the last three years, a report by software firm Adobe said.

 

According to Mobile Adobe Digital Insights (ADI) Report, India has a strong position in driving momentum of smartphones and number of new internet users globally and in the Asia Pacific region.

 

"The report, based on the global analysis of 1.7 trillion visits to more than 16,000 websites between January 2014 and January 2017, found that smartphones were the source of 500 million new internet users globally. Within this, India delivered a staggering 268.9 million new consumers," the report said.

 

"Smartphones are allowing millions of people to access the internet, who otherwise might never have had the opportunity. India has latched on to smartphones and outpaced many affluent countries around the world in internet usage, which is representative of the country s drive towards digital transformation.

 

"India continues to possess great untapped market potential and the growth numbers showcase huge legroom for the adoption of mobile technology in a big way," Adobe managing director South Asia Kulmeet Bawa said.


(Image Courtesy: Pixabay.com)

 

 

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